MOUNTAIN MINIMALIST

EUROPEAN WOOL

To make our WACK hats nice, warm and eco-friendly the topshell is made from wool. The reason for choosing this, instead of the synthetic options, is very simple. Wool is a natural product that has a lot of benefits. Because it is durable, 100% biodegradable and the product itself is organic in its very nature

OFFBEAT PRINTS

We decorated the inside of the hats with funky patterns made by local designers. In addition the patterns are in stark contrast with the more subtle exterior. Because we like to think that when you are having a bad day or a just feeling a bit blue, a small look inside your hat might put that smile back on your face.

FROM THE GREAT OUTDOORS . . .

. . . TO THE URBAN JUNGLE